Saffa Studio Photography & creative, Dubai
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( Index ) Alserkal Avenue, Dubai · Est. 2019

Light, patience and a very good eye.

Saffa is a small Dubai studio shooting brands, campaigns, products and food: slowly, carefully, with light we build by hand.

Fig. 01 · Dune study, 6:41 pm

Shot for (invented brands) VIP

  • Maison Rimal
  • Oud & Ember
  • Qasr Lune
  • Nahla Atelier
  • Marea Swim
  • Wadi Ceramics
  • The Creek Review
  • Tamrah

( 01 )

What we shoot

  1. Brand shoots

    Portraits, spaces and details that make a brand feel like people.

  2. Campaigns

    Concept, casting, location and the final frame, all in one team.

  3. Product & still life

    Perfume, jewellery, objects. Clean on white or built into a scene.

  4. Food & events

    Menus that sell the table, and evenings worth remembering.

( Concept figures )

The studio in numbers VIP

Shoots delivered
1,240+
Brands photographed
186
Hours of light
9,800
Frames retouched
42,000+

Concept figures, invented for this made-up studio.

( 02 )

Selected frames

Keep scrolling →

01 · Quiet Dunes · Brand, 2026
02 · Lumen Oud · Product
03 · Studio Portraits · Campaign
04 · Tamrah Bakehouse · Food
05 · Creek at Dawn · Editorial
06 · Plinth No. 4 · Still life
07 · Courtyard Shade · Architecture
08 · Late Opening · Event

( Showreel 2026 ) Four seasons, one window

Ninety seconds of light VIP

( Packages )

Three ways to work with us VIP

Half day

The Still

Ten hero product frames on plinth, sand or seamless, retouched and colour-matched.

AED 4,900

Full day · most booked

The Brand Day

Founders, team, space and details: a library of sixty images for your site and socials.

AED 9,800

Two days and up

The Campaign

Concept, casting, location and production, with a behind-the-scenes film included.

From AED 24,000

Concept prices for a made-up studio.

( Build your shoot )

Price your day in a minute VIP

Shoot type
Add-ons

( Clients )

Said after the shoot VIP

“We came for twelve product frames and left with a whole new visual language.”

Rania Fictional · Nahla Atelier (invented)

“They waited forty minutes for one cloud to pass. That frame is now our billboard.”

Karim Madeup · Marea Swim (invented)

“The calmest set we have ever been on, and the fastest turnaround.”

Sara Notreal · Oud & Ember (invented)

“Our ceramics finally look the way they feel in your hands.”

Yusuf Pretend · Wadi Ceramics (invented)

“Same-night selects meant our launch was all over social before dessert.”

Mira Imaginary · Qasr Lune (invented)

( @saffa.studio, invented )

Fresh from the feed VIP

♥ 2.4k · Al Qudra
♥ 1.9k · Lumen Oud
♥ 3.1k · Courtyard
♥ 1.2k · Tamrah
♥ 2.7k · Faces
♥ 980 · Plinth No. 5
♥ 4.0k · Creek at dawn
♥ 1.5k · Late opening
♥ 2.2k · Blue hour

( FAQ )

Before you book VIP

How far ahead should we book?

Two to three weeks for most shoots. Campaigns with casting and locations need four to six. Small product shoots can often happen the same week.

Do you shoot on location or only in the studio?

Both. Our daylight studio on Alserkal Avenue suits product and portraits; we travel anywhere in the UAE for brand, food and events.

When do we get the photos?

A first edit within 48 hours, final retouched images within seven working days. Same-day selects are available as an add-on.

Who owns the images?

You get a full commercial licence for the agreed use. Extended rights for billboards or broadcast are quoted separately.

Can you help with styling and models?

Yes. We work with a small group of stylists, hair and make-up artists and casting agents we trust, and handle the booking for you.

What if the weather turns?

Outdoor shoots include one free reschedule for sandstorms, haze or summer heat. We will always tell you a day before.

( 03 )

Have a shoot in mind?

( Studio club )

Join the studio club VIP

One letter a month: light studies, open studio days and first pick of mini-session slots.

( 03 )

Contact

WhatsApp ↗

+971 4 000 0000
hello@saffa.example
Alserkal Avenue, Dubai

( Archive ) 2023 to 2026

Work

Scroll to move through the archive →

A · Courtyard Shade · Hotel Qasr Lune
B · Late Opening · Gallery night
C · Marea Swim · Campaign
D · Plinth No. 4 · Ceramics
E · Faces of the Avenue · Portrait
F · Tamrah Bakehouse · Menu
G · Lumen Oud · Launch
H · Quiet Dunes · Lookbook

( Cases )

Case list

All projects and clients on this page are invented for the concept.

( Services )

Services

01

Brand shoots

Founders, teams, spaces and the small details in between. One day, one library of images you will use for years.

Half or full day · from AED 6,500

02

Campaign photography

From moodboard to final retouch: casting, styling, location scouting and production handled in-house.

Quoted per project

03

Product & still life

E-commerce sets on seamless, or sculpted scenes on plinths, sand, water and stone.

From AED 450 per product

04

Food & hospitality

Menus, interiors and the people behind the pass. Shot in your kitchen or in our daylight studio.

From AED 5,000

05

Event coverage

Launches, openings and dinners. Discreet coverage with same-night selects for your socials.

From AED 3,800

06

Creative direction

Not sure what you need yet? We shape the idea, the look and the shot list with you first.

Workshop · AED 2,500

( Process )

From brief to final frame VIP

  1. Brief call

    Thirty minutes on goals, audience, usage and budget. You get a written summary the same day.

    Day 1
  2. Moodboard

    References, light plan, shot list and casting, signed off before anyone picks up a camera.

    Days 2 to 5
  3. Shoot day

    Tethered capture so you see every frame live, with selects marked together on set.

    One day
  4. Retouch & deliver

    Colour-matched, retouched and exported for web, print and social in one tidy folder.

    Within 7 days

( Add-ons )

Extras for any shoot VIP

Concept prices for a made-up studio.

( About )

A small studio with a big window.

Saffa started in a borrowed warehouse corner with one north-facing window. We still chase that light: soft, warm, honest.

Today we are two photographers, a producer and a retoucher working from a daylight studio on Alserkal Avenue. We keep the team small on purpose, so the people you brief are the people behind the camera.

Studio
240 m² daylight
Shoots a year
~120
Languages
English, Arabic

( Team )

The four behind the lens VIP

Layla Inventa

Founder, photographer

Tariq Notreal

Photographer, lighting

Hana Example

Producer

Joel Sample

Retoucher

Team members are invented for this concept.

( Principles )

What we never skip VIP

  1. Real light first

    We shape daylight before we reach for a strobe. It keeps skin, food and fabric honest.

  2. Small crews

    Fewer people on set, more attention on the frame and the people in it.

  3. Seen live

    You approve frames as they happen, so nothing surprises you in the edit.

  4. Local first

    UAE stylists, makers and locations, chosen with care and paid fairly.

( Reviews )

Kind words

“They found a light in our tiny shop that we had never seen ourselves. Our menu photos sold out the pastries.”

Dana Example · Tamrah Bakehouse (invented)

“Calm on set, sharp on detail. The launch images went from shoot to billboard in nine days.”

Omar Sample · Lumen Oud (invented)

“The only event photographers our guests never noticed, and the only ones whose photos everyone shared.”

Leena Placeholder · Hotel Qasr Lune (invented)

Reviews and names are invented for this concept.

( Contact )

Let’s make something.

WhatsApp ↗ Book a slot → VIP

+971 4 000 0000
hello@saffa.example
Alserkal Avenue, Dubai
Sun to Thu, 9:00 to 19:00

( Booking ) VIP

Book a shoot

Pick a service, a day and a time. We confirm within one working hour.

( Journal ) VIP

Journal

Field notes · 4 min

Chasing the six-minute light in Al Qudra

Why our desert shoots start at 5:40 am, and what we pack to stay ahead of the sun.

Studio · 3 min

Plinths, sand and one sheet of tracing paper

The cheap tricks behind our most expensive-looking product frames.

Food · 5 min

Shooting a menu during service

How we photograph twenty dishes without stopping a busy kitchen.